George Webster Copywriter
  • The Work
  • The George
  • Potpourri
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George Webster Copywriter
  • The Work
  • The George
  • Potpourri
  • Contact

Pizza Hut

Pizza Hut has been on a mission to freshen up their brand and appeal to a younger audience.  Here is some of the real work I've done at GSD&M to help usher in the new era of the Hut.

Social

Radio

Hot Honey Pizza

Hot Honey Pizza and Wings was the first new flavor that Pizza Hut was releasing revamp and freshen up their menu.  We used radio to spread the hype and let everyone there was more to come.

$12 Any Way Deal

To set the $12 Any Way Deal into motion, it was my job to let the people know you really could get it any way for just, you guessed it, $12.

Free Pizza

Who doesn't love free pizza?! Since this was really just a BOGO offer, we wanted to spice it up in radio.  The idea here was to make it seem like the easiest, most obvious choice ever:  it's free pizza, how could you not?

Copyright © 2024 George Webster | Copywriter - All Rights Reserved.

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